FNM joins Tangled Roots and longtime partner Grove Bags for an immersive journey into the farms, families, culture and community that built one of the most legendary cannabis regions on Earth.
ATLANTA, GA – August 2026 – The Emerald Triangle, long before legalization, has been the heartbeat of cannabis. Some people think that’s changed, but we’re here to tell you those people are wrong. Farmers, breeders and families helped make that area of the country legendary for decades, growing some of the best flower in the world along the way. We’ve talked about the Emerald Triangle, written about it and admired the people growing in the region for years. This September, Fat Nugs Magazine finally has the opportunity to head up ‘The Hill’ to get our hands dirty, spend time with the people who helped build this culture, and tell some of those stories ourselves. And we absolutely cannot wait!
This September, with the help of Zig-Zag, Fat Nugs Magazine (FNM) is heading to the heart of one of the most storied cannabis regions in the world as part of the 2026 Emerald Triangle Tour, presented by Tangled Roots alongside longtime FNM partner Grove Bags.
From September 10–14, this invite-only experience will take participants from San Francisco north through Mendocino County and into Humboldt, with Garberville serving as home base. Along the way, the group will visit multiple licensed farms, meet breeders and cultivators, experience the region’s culture firsthand, and attend Cannifest in Northern Humboldt.
For FNM, this is far more than another cannabis event. It’s a chance to document a place that helped create the culture we are all still standing on. Jessica Reily-Chevalier, Editor-in-Chief; Daniel Crawford, COO; internationally recognized photographer Paola Tello; and videographer Chris Petty will represent Fat Nugs Magazine throughout the tour, documenting the experience through photography, video, interviews, social content and long-form storytelling.
The team will produce content across FNM’s social media channels, digital magazine and online platform, culminating in extensive coverage for The Community Edition, Fat Nugs Magazine’s final national print edition of 2026.
“This is one of those trips I’ve dreamed about since we started Fat Nugs Magazine,” said Dustin Hoxworth, Founder and Editor-at-Large. “I’m genuinely crushed that my travel schedule means I can’t be there myself, but I couldn’t be more excited about the team we’re sending. Jessica, Daniel, Paola and Chris understand exactly what this opportunity means. We’re not going there to take a few pictures of weed and leave. We’re going to listen, learn, as well as meet the farmers and families who built this culture, get our boots dirty, tell their stories and remind people why the Emerald Triangle still carries a mystique that can’t be manufactured by a marketing department. Some of the best flower in the world comes from these hills, but the real story has always been the people behind it.”
That philosophy mirrors the purpose behind the Tangled Roots tour itself. Organizers describe the experience not simply as a guided farm tour, but as an opportunity to spend meaningful time with the people, families and farms responsible for building the Emerald Triangle’s reputation, including growers, breeders, hash makers, musicians and creators.
Scheduled farm visits include members of the Tangled Roots consortium; some of the top ‘flavor makers’ in the market today. The itinerary was also intentionally built around Cannifest, Humboldt County’s celebration of cannabis cultivation, music, craft, food and regional culture.
For Lance Lambert, CMO of Grove Bags and NorCal native, bringing storytellers directly into the region represents an opportunity to preserve and amplify something that has always been bigger than the plant itself. “The Emerald Triangle isn’t simply a place on a map. It’s living cannabis history,” said Lambert. “The farmers and families here helped establish standards for craft, genetics and cultivation that influenced an entire global community—and ultimately an industry. Bringing Fat Nugs Magazine into this experience means these stories can be captured with the depth and authenticity they deserve. FNM understands that cannabis culture begins with people, and I’m excited to see what their team creates when they’re standing on the farms, talking with the farmers and experiencing this community firsthand.”
The tour will also move beyond cultivation, taking participants through the Pacific Coast, ancient redwoods, rivers and landscapes that have shaped life behind the Redwood Curtain for generations. The itinerary includes the Grandfather Tree and Avenue of the Giants, balancing cannabis education and farm access with the natural environment and local culture that make Humboldt County unlike anywhere else. That access is precisely why FNM intends to cover the experience from every possible angle.
Tangled Roots designed the tour around authentic storytelling, specifically encouraging participating creators not to tell the same story, but to use their individual perspectives and audiences to document cultivation, breeding, travel, culture, music and community in their own voices. For Fat Nugs Magazine, that’s the assignment. To photograph the hands that grew the flower, while walking the farms, and listening to the stories to properly capture the history, struggle, craft, beauty and community that still live in those hills. And then bring those stories home because the Emerald Triangle still matters and Fat Nugs Magazine is going there to show you why.
About Fat Nugs Magazine
Fat Nugs Magazine is an independent cannabis publication dedicated to documenting the people, culture, science, medicine, cultivation and communities shaping cannabis around the world. Through national print editions, digital publishing, photography, video and original storytelling, FNM puts people first and preserves the stories that deserve to become part of cannabis history.
