The Law of Attraction: How Small Cannabrands Are Embracing Authenticity to Better the Industry as a Whole
Art Courtesy of Casey Renteria Authenticity. This word is baked into the ethos of cannabis businesses of all sizes. On its surface, authenticity’s meaning has become obscure, overshadowed by companies enacting unethical practices, misusing and misrepresenting the word to claim to be something they’re not. However, all is not lost. For businesses dedicated to authenticity,…
Fat Nugs Sits Down With Two-Time Superbowl Champion Jim McMahon
Photos Courtesy of Author Not many people have won the Super Bowl twice. An even smaller number of them went on to be the founder of a cannabis brand, but Jim McMahon isn’t like most people. Recently, Fat Nugs got the chance to sit down with this legendary football icon to chat about his new…
It’s Time to Give Cannabis Consumers the Online Shopping Experience They Want
Art Courtesy of Casey Renteria Today, cannabis consumers expect more from the brands they shop with. Sometimes, brands going above and beyond can be as simple as offering free swag — but often it’s much more than meets the eye. Customers seek out curated experiences that genuinely touch on what they need. This ranges from…